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{"@metadata": {"sourceLanguage": "en", "priorityLanguages": [], "allowOnlyPriorityLanguages": true, "description": "html in Test Rerun Course - Learn the skills Topics for Impact organizers need to run consistent, high-impact campaigns that invite new contributors, partners, and supporters to the movement. "}, "display_name": "'What is a campaign'", "content": "<p><span id=\"docs-internal-guid-70290520-7fff-d944-aad5-879d25789b2f\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;\">Wikimedians run campaigns and editing events almost year round. You have probably participated in a Wiki Loves Event, an onwiki contest, or an editathon as part of some other global campaign like WikiForHumanRights or WikiGap.\u00a0 </span></span></p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"></p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"></p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><span style=\"font-size: 11pt; font-family: Arial; color: #000000; background-color: transparent; font-weight: 400; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;\"><img width=\"75%\" src=\"/static/Campaign.png\" alt=\"Are Campaigns\" style=\"display: block; margin-left: auto; margin-right: auto;\" />We will look at a range of different tactics or methods for engaging participants in a topic for impact Campaigns. Sometimes, the simple editing events (like Editathons or Photo Walks) are not a good fit for the audience or topic you are working on. Instead organizers choose other kinds of calls to action or topics to increase the impact of their organizing approaches.</span></p>\n<p></p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"></p>\n<p dir=\"ltr\" style=\"line-height: 1.38; margin-top: 0pt; margin-bottom: 0pt;\"><em><span style=\"font-family: 'Open Sans', Verdana, Arial, Helvetica, sans-serif;\"><strong>Note</strong>: If you need to download the text of this page, you can click\u00a0<a href=\"https://drive.google.com/file/d/1lSUsTj69MYjRxLO_lTK5IYMz4tBosGbd/view?usp=sharing\" target=\"_blank\">here</a></span></em></p>"}
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