content | "<p>Good instructions to editing actions help the audience with the various steps needed to participate in an editing action, and do so with enough information about how to complete an action efficiently. </p>
<p>When designing the campaigns WPWP and #1lib1ref organizers focused on what could be taught to participants in less than 15 minutes, and completed in under 10 minutes. Similarly, upload campaigns like Wiki Loves Monuments spend optimizing workflows to improve data and contribution workflows to make the campaign as simple as possible for uploaders. </p>
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<p style="font-size: 25px; margin-top: 20px; font-family: 'Open Sans', Verdana, Arial, Helvetica, sans-serif;"><strong>Good instructions</strong> will often:</p>
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<li>Help a newcomer identify a good content page to contribute </li>
<li>Help a newcomer go through the steps involved in contributing to a topic,</li>
<li>Explain the limited rules or norms for contributing to the Wikimedia projects, such as notability, verifiability, copyright or other policies that often confuse newcomers. </li>
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<p style="font-size: 25px; margin-top: 20px; font-family: 'Open Sans', Verdana, Arial, Helvetica, sans-serif;"><strong>Bad instructions </strong>will often:</p>
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<li>Assume prior knowledge of Wikimedia policies or norms </li>
<li>Not help the newcomer diagnose if a page is worth editing.</li>
<li>Ask participants to find their own content -- one consistent piece of advise common among event organizers is to create a topic list ahead of time. </li>
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